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ChatGPT for Small Business Marketing: 15 Prompts

April 11, 2026 · 6 min read

Your marketing agency is almost certainly using ChatGPT or Claude to write your content. The difference is they charge $1,500/month to do it. Here are 15 prompts you can use yourself — adapted from Chapter 25 of The $20 Dollar Agency.

SEO Prompts

1. Blog Post Outline

"Create a detailed blog post outline for a [your industry] business about [topic]. Include H2 and H3 headings, target the keyword [keyword], and structure it for featured snippet optimization. The audience is [describe your customer]."

2. Meta Description Generator

"Write 5 meta descriptions under 155 characters for a page about [topic] for a [your business type] in [your city]. Include a call to action and the primary keyword [keyword]."

3. FAQ Page Generator

"Generate 10 frequently asked questions that customers of a [your business type] would search for on Google. Include detailed answers under 50 words each, optimized for featured snippets."

Social Media Prompts

4. One Month of Posts

"Create 30 social media posts for a [your business type]. Mix educational tips (40%), behind-the-scenes (20%), promotional (20%), and engagement questions (20%). Each post should be under 280 characters for Twitter/X compatibility with a longer version for LinkedIn."

5. Platform-Specific Content

"Rewrite this content for [Instagram/TikTok/LinkedIn]: [paste your content]. Match the tone and format that performs best on this platform. Include relevant hashtags."

Email Marketing Prompts

6. Welcome Email Sequence

"Write a 5-email welcome sequence for new subscribers to a [your business type]. Email 1: Thank you and deliver the lead magnet. Email 2: Introduce the business. Email 3: Share the most popular product/service. Email 4: Provide a helpful tip. Email 5: Make a soft offer."

7. Review Request Email

"Write a short, friendly email asking a customer to leave a Google review for [your business name]. Keep it under 100 words. Include a placeholder for the direct Google review link."

Advertising Prompts

8. Google Ads Copy

"Write 5 Google Ads headlines (30 characters max each) and 3 descriptions (90 characters max each) for a [your business type] targeting the keyword [keyword]. Focus on [unique selling point]."

9. Facebook Ad Copy

"Write Facebook ad copy for a [your business type] promoting [offer]. Include a headline, primary text (under 125 characters for mobile), and a call to action. Target audience: [describe]."

Competitor Analysis Prompts

10. Competitive Audit

"I run a [your business type] in [your city]. My main competitors are [list 3-5 competitors]. Analyze their likely marketing strategies based on their websites and suggest 5 ways I can differentiate."

11. Content Gap Analysis

"Based on these competitor blog topics [list them], identify 10 content topics they haven't covered that would attract customers searching for [your services] in [your area]."

Local SEO Prompts

12. Google Business Profile Description

"Write a Google Business Profile description (750 characters max) for a [your business type] in [city, state]. Include primary services, service area, and what makes us different: [unique points]."

13. Local Landing Page

"Write a 500-word landing page for a [your business type] serving [neighborhood/city]. Include local keywords naturally, mention nearby landmarks or areas, and include a clear call to action."

Strategy Prompts

14. 30-Day Content Calendar

"Create a 30-day content calendar for a [your business type]. Include blog topics (2/month), social media themes (daily), email campaigns (weekly), and one video idea per week. Focus on driving local traffic."

15. Marketing Audit

"Act as a marketing consultant auditing a [your business type] website at [your URL]. Evaluate the homepage for: clear value proposition, call to action placement, mobile responsiveness, SEO basics, and trust signals. Provide 5 specific improvements ranked by impact."

How to Get Better Results

These prompts work with any AI tool — ChatGPT, Claude, Gemini, or others. To get better output:

1. Be specific about your business type and location
2. Include your unique selling point in every prompt
3. Edit everything — AI gives you a first draft, not a final product
4. Test variations — Generate 3-5 versions and pick the best

The full set of prompts with industry-specific variations is in Chapter 25 of The $20 Dollar Agency. Each prompt is formatted as copy-paste ready with blanks to fill in your business details.